UAE startup, Dubai. On-demand luxury concierge services (premium car cleaning, yacht detailing, private chef). Pre-app bookings managed purely through WhatsApp and phone. 280 clients.
WhatsApp booking process breaking at scale - double-bookings occurring weekly, delayed manual payment collection (avg 4.2 days). 30% of new enquiries were lost due to message overflow.
Two-sided marketplace platform (consumer app + service provider app). In-app payment (Apple/Google Pay), real-time tracking, bilingual RTL support, Stripe Connect. Provider app included calendar management and navigation. Built and deployed in 18 weeks.
"We were drowning in WhatsApp messages and losing customers we couldn't follow up with. The app didn't just fix our operations it completely changed our business model."
